DJ & Sara Hurst

Long HaulStrength

Strength training is the vehicle.
Personal development is the destination.

Apply to Work With Us

The Filter

Who This Is For

We believe that combining a set of core principles that make training durable with data, logic, and nuance is what separates lifters who compound progress over years from those who perpetually reset.

We do not work with shortcut hunters, trend chasers, or anyone seeking a quick fix. If you are ready to stop patching your progress and start installing a robust operating system for human capability, you are in the right place.

Strength is not the end goal.
Strength is the tool.

The real goal is becoming the kind of person who can carry more, endure more, and contribute more.

Coaching Offerings

Services & Pricing

Coaching is delivered in structured, purpose-driven blocks designed for repeatability and long-term sustainability.

Individualized Training Block
12 Weeks
$395

Fully individualized programming tailored to your specific goals: Elite Strength, Hypertrophy/Body Recomposition, or Health Marker Optimization. Includes system-based programming, standardized execution video review, and weekly accountability.

Powerlifting Meet Prep & Peak
16 Weeks
$545

World-class preparation and precision peaking for competitive athletes approaching a platform date. Includes specific meet-day strategy and attempt selection based on elite-level experience.

Led by Sara Hurst
Full Nutrition Architecture
12 Weeks · Standalone
$395

A comprehensive nutrition and lifestyle framework designed to optimize performance, body composition, and internal health markers.

Most Popular
Add Nutrition to Any Training Package

The majority of our clients train and dial in nutrition together — and the results reflect it. When programming and nutrition architecture run in parallel, the compound effect is significantly greater than either alone.

$300
Save $95

A minimum commitment of 12 weeks is required for all new clients.

The gap isn't information.
It's execution.
Most people don't need more data. They need a better operating system.
  • The gap between where you are and where you want to be is almost never a knowledge problem.
  • It is an application problem.
  • Systematic execution over time closes what motivation never can.
Progress over time
Information
System

Action over intake. Every time.

The Process

How It Works

1
Apply

Submit your intake form to determine whether your goals align with Long Haul Strength.

2
Onboard

We build your baseline — reviewing your current habits, bloodwork (if applicable), and training history to install the initial framework.

3
Train

Execute the process, standardize your reps, and earn your progress through intelligent effort.

The Coaches

DJ & Sara Hurst

DJ Hurst — Shack Showdown, final competition deadlift
DJ Hurst
Strength & Performance
  • 10+ years coaching across powerlifting, hypertrophy, and lifestyle transformation
  • Two-time 2,000 lb raw total powerlifter
  • Multiple-time world #1 at 308 raw masters
  • Specialist in The Rebuild — leveraging addiction recovery and near-death medical crises to build elite performance and longevity
Sara Hurst — USPC competition
Sara Hurst
Nutrition & Health Optimization
  • LPN with 20 years of training experience and 15 years of coaching experience
  • Two-time 1,000 lb+ raw total powerlifter
  • Head of Nutrition and Health Optimization
  • Expert in bridging high-level performance with clinical health markers

The Record

Progress belongs to people
who stay in the game.
The Foundation
A decade of severe opioid addiction

Sobriety achieved without replacement drugs or external rescue — through radical honesty and delayed gratification. The barbell entered the picture within a week of getting sober.

Setback
Distal biceps ruptures — both arms

Major training interruptions. Rebuilt each time.

2018 Crisis
Rhabdomyolysis · MRSA · Sepsis · ICU

Near-death. Dramatic weight loss. Near amputation. Rebuilt.

Setback
Hepatitis C diagnosis and treatment

Nearly a year away from training. Rebuilt.

Setback
Cardiac ablation complications

Near cardiac arrest. Temporary loss of sensation and movement in both legs. Rebuilt.

The Outcome
2,000 lb raw total — achieved twice

First at age 40, self-coached. Repeated at The Shack Showdown, an invite-only elite event. The first proved it was possible. The second proved it was who he had become.

Obstacles are inevitable. The outcome matters far less than the ability to continue moving forward and continue building.

Ready to Start

Apply to Work With Us

Fill out the intake form. We'll review your goals and training history and reach out if it's a fit.

Access the Intake Form